Phi Mu Foundation

Fundraising Appeal Materials

Phi Mu Foundation was seeking a new marketing partner to help them build and retain their donor base. With a renewed focus and commitment to helping Phi Mu sisters, the Foundation wanted to build their case for giving by continuing to provide relevant and consistent communications with a refreshed visual appeal.

SDi conducted a kick-off meeting with SWOT analysis and communications audit of all of their fundraising materials. SDi then developed key communications pieces that would introduce the Foundation, ways to give, share gift impact, promote new annual giving programs, provide donor recognition and increase annual fund giving. SDi provided:

• General Foundation brochure/design, layout, printing
• Annual report/creative strategy, design, content organization, layout, printing
• Direct mail annual campaign/design, variable data layout, print management, incentive fulfillment